Trust & methodology
How REAISALE scores Dubai property
We make specific claims about “underpriced” units and rank them with an Intelligence Score. This page exists so any buyer, partner, or investor can check exactly what is measured, how often it refreshes, and where the model stops being reliable. Credibility beats exaggeration.
What REAISALE is — and is not
REAISALE is a property search and intelligence platform. It aggregates Dubai for-sale listings, scores each one for investment upside and risk, and connects interested buyers — for free — with the listing's licensed agent or a verified partner.
REAISALE is not a licensed brokerage. It does not hold inventory, negotiate, hold deposits, or close transactions. Every regulated brokerage activity is performed by independent, licensed Dubai professionals. REAISALE sits above that regulated layer as a technology and intelligence service — never inside it.
Buyers never pay REAISALE. The platform is monetised entirely on the partner side — see pricing.
Where the data comes from
Listings are aggregated from a verified data-partner network covering active Dubai for-sale inventory. Every record is normalised into a single internal schema: district, price, area, bedrooms, type, completion status, and listing age.
Before a listing is shown publicly it is run through a sanitiser: agent self-promo and sales-pressure language is stripped from titles, the original data source is never exposed, and any record with a malformed price or area is coerced or dropped at the ingestion boundary so it can never produce a nonsense score.
The model is also designed to be enriched with official Dubai Land Department context — transaction data, the rental index, and the service-charge index — as those layers are integrated. Where REAISALE shows a benchmark, it is an internal model, clearly labelled as such, and never presented as an official appraisal.
How often it refreshes
The public feed re-ranks on a regular cadence — approximately every 15 minutes — from a verified data-partner network. Every view is labelled with its current status: when live inventory is temporarily unavailable, the page clearly marks the feed as a CURATED sample rather than LIVE — so stale data is never presented as live, and you always know exactly what you are looking at.
The number shown in the homepage stats row is the actual count of listings currently in the feed — not a marketing figure. If it says 150, there are 150.
The Intelligence Score
Every listing gets an overall Intelligence Score from 0–100. It is a weighted blend of six dimensions. We do not publish the exact weights — that is the proprietary part — but every dimension that goes into the score is named here, so you know precisely what the number reflects.
Price vs district benchmark
Each unit's price-per-sqft compared against our internal $/sqft benchmark for its district. A unit priced below benchmark scores higher.
Limit: The benchmark is one number per district — it cannot tell a studio from a mega-villa. Raw outliers are capped to a ±40% credible band; treat it as a screen, not an appraisal.
Location score
A 0–100 desirability score per Dubai district, reflecting liquidity, demand depth, and resale strength.
Limit: District-level, not building-level. Two units in the same district share a location score even if one tower is materially better.
Rental yield estimate
Estimated gross rental yield, derived from district yield norms and adjusted for how the unit is priced versus benchmark.
Limit: An estimate, not a guaranteed return. It does not net out service charges, vacancy, or management cost.
Growth potential
Forward-looking upside signal — combines location strength, days-on-market, and distress/off-plan status into a single 0–100 read.
Limit: A directional signal, not a forecast. Property prices can fall; off-plan delivery dates slip.
Risk index
Lower is safer. Penalises off-plan exposure, weaker districts, and thin-data situations.
Limit: It does not replace legal due diligence, a building inspection, or a developer escrow check.
Source confidence
How complete and consistent the underlying listing record is. Incomplete records are surfaced as candidates, not ranked opportunities.
Limit: A confidence read on the data, not on the deal itself.
The score is a screening tool. It is built to surface the listings most worth a closer look — not to replace a viewing, a valuation, legal due diligence, or your own judgement.
What the labels mean
Each listing also carries a one-word label, derived from its overall score and how it is priced versus its district benchmark:
Score 80+ and priced at least 15% below the like-for-like district benchmark. The strongest screened opportunities.
Score 65+. A solid opportunity worth a close look.
Score 50–64. Priced roughly in line with the market.
Score below 50. Shown for completeness — weaker on the screened dimensions.
Honest limitations
The benchmark is district-level. It is one $/sqft figure per area — a fast screen, not a unit-specific appraisal.
Aggregates describe the current sample. “Average yield” or “gold-tier count” describe the listings in the feed right now — they are not market-wide statistics.
Estimates are estimates. Yield and growth signals are modelled, not promised. Dubai is a real market with real downside risk; supply cycles and off-plan delays are genuine factors.
Always verify before you act. Confirm the unit is still available, check service charges and permits, and take legal advice. REAISALE points you at opportunities — it does not underwrite them.